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American activist Abbie Hoffman once said, “Never impose your language on people you wish to reach.” He may have been thinking of “language” in a more figurative way, but then again, maybe he wasn’t. After all, the best way to reach common ground...
The new digital age of technology has paved the way for a more globalized world where multilingual tools are becoming more important in everyday life. One of the most in-demand tools and perhaps the most important function for any business these...
In dealing with any type of translation project, it’s pretty normal to expect a good quality product by the end of the process. However, language offers different challenges since you have to judge it in different ways depending on the metrics...
In order for any company to compete in a domestic or global market, it must have the right tools and qualities. Generally, this includes a great leadership team, strong finances, and a clear marketing strategy. But the key to ensuring the company...
Understanding, and being understood, is crucial to feeling safe in serious situations. For those who are unfamiliar with the languages spoken by healthcare providers, this is not always a given. Over-the-phone interpretation is critical in...
Companies often have an idea of the return on investment they expect to receive when investing in online English courses. However, one by-product that is often overlooked is the potential to discover existing talent that may not otherwise have...
In my previous blog post, Maintaining Communication with Management throughout Online Learning Courses, I suggested instructors taking into consideration the frequency of their communication, balance of positive to negative feedback, and the weight...
Whether you’re a global merchandiser competing for business around the world or a local business with employees from different cultural backgrounds, the goals of your language strategy should follow a common theme. A language strategy is what you...
With the presence of online learning courses in a variety of industries comes the need for instructors to adapt to a wide variety of company cultures. A comfortable level of understanding of a company’s culture takes time, and a considerable amount...